Food & Beverage
Searidge
- Client
- Searidge
- Industry
- Food & Beverage
- Location
- Seafood Expo, Barcelona
- Stand type
- Peninsula · 100 sqm
- Year
- 2024
A cold, precise seafood pavilion where product, ice and lighting do the branding, and seating is built for slow buyer conversations.
01
The challenge
Fresh display, temperature control and hospitality had to sit together without the stand reading as a wet market.
02
Our approach
Lit vitrines and a controlled colour temperature carry the product; a quieter lounge sits behind for commercial talk.
03
The result
Average visitor conversation length was the client's best recorded at the expo.
